One of the first things to consider when establishing a joint venture is the compatibility of the partners. All parties involved should have aligned motives and be well suited to working together. While the ultimate goal of the ESL founders was likely to make money, the clubs involved were approaching the situation from very different standpoints. Clubs such as Barcelona and Real Madrid are currently in financial difficulty brought on by mismanagement of player wages and transfer fees, and further exacerbated by the drop in ticket revenue caused by the pandemic. For these clubs, the ESL represented an opportunity to help plug a cash hole. On the other hand, American-owned clubs such as Manchester United and Liverpool likely wanted to protect their investments with a closed league, removing the threat of relegation or missing out on a top-four finish in the Premier League (and the drop in revenue this would entail). Finally, it appears there were other parties, such as Manchester City and Chelsea, who were never keen on the project but simply didn’t want to be left behind. When all the parties involved have such wildly different motivations, friction is likely to arise.